Building Mailing Lists, List Building, Social Media, Niche Marketing

By Peter Nisbet

The truth of the Google duplicate content penalty is quite simply that there is none! If that confuses you, then you have been reading too many misinformed forums or blogs where people get stuck on some popular term that they have no idea what it means, and then profess to be experts …

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By Tim Meadows-Smith

One piece of ‘new media jargon’ that has got the vast majority of business leaders confused is SEO (search engine optimization). Too many people have been charged too much for either inappropriate or ineffective SEO services, often because the supplier does not really understand it either. This two part article is for people who are not experienced or very knowledgeable when it comes to SEO – defining what it is and what it can do.

The introduction and first five steps to SEO heaven discussed how to get a …

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By Tim Meadows-Smith

Are you fed up with feeling baffled by search engine optimization (SEO) because of jargon and poor practitioners? Do you feel you have been charged too much for less than you were promised? This two part article sets out to explain the process and put you back in control.

If you have focused objectives and a clear online strategy then SEO will almost always be …

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By Mike McDonald

Some people would have you believe that search engine optimization is a dying art, and depending on how you define SEO, that may be true. But at OMS 2010 in San Diego, Greg Jarboe, the president and …

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by Sasch Mayer

While ostensibly aimed at helping Google target potential weaknesses in its own product pages, and of no direct use to SEOs, there is nonetheless more than a little gold to be found here, if one just examines the …

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Video from SPNVideos

In this video, Matt Cutts answers someone’s question on effective ways to generate organic link building …

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By Jerry Bader

Web video is a communication technique that provides a viewer-experience that delivers several big advantages over broadcast: first, the length of your presentation is for the most part a non issue other than the degree to which your content and delivery holds your audience’s attention; second, the cost to produce and …

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By Chris Crum

When businesses think about search and social media, a great deal of the time, they are thinking about traffic, customer engagement, and brand awareness. While these are all good things to consider, there may be …

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By Dave Kaminski

Yesterday YouTube began automatically captioning new video uploads. That means viewers now have the option of reading what is being said in a video, while it plays (much like subtitles)…

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By Jay Allyson

Video grabs people’s attention far more quickly and effectively than text, audio or photographs. Making a short video can capture a thousand words and pictures and helps to get across your personal brand and lifestyle.

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